Design featured in The Sunday Telegraph

Written by on 13th December, 2011

Look! I spotted this advert for our Tesco Snowman Santa Napkin design. It’s one of many designs of ours on the shelves this Christmas. Over the last few months we have been designing their tableware range for Christmas 2012. This is commercial surface pattern design that needs careful thought and consideration. So when we present ideas and trends, they are not always the cool funky style designs we personally like, but those that appeal to the mass market and that will fly off shelves. We have to try and predict what consumers will buy next Christmas, which is a task! This illustration was a hand painted watercolour, done in the studio. We are very happy that Tesco selected it for their Christmas products page advertisement. Christmas napkin design in the Daily Telegraph